A new cafe, Simply Crispy, serving just crisp sandwiches has opened in Belfast today.
The idea for the cafe was actually a joke created by satirical website Ulster Fry which, while observing the recent trend for themed cafes such as the tin can cafe and the cereal cafe, noted that a crisp cafe should open in Northern Ireland's thanks to the residents' love of a crisp sandwich.
The website previewed the imaginary crisp sandwich cafe, Simply Crispy, describing its wares and its appeal to the trendier residents of Belfast.
After the article went viral, local cafe owner Andrew McMenamin decided to take it upon himself to open up a real crisp sandwich cafe.
He got in touch with the writers of the article and transformed his cafe That Wee Cafe into Simply Crispy, which has opened its doors today.
McMenamin, who has owned the city centre cafe for three and a half years, said:
"The Ulster Fry article was one of the funniest things I’ve read in a long time that takes the mickey out of current trends with foodies and food styles.
"I thought the opportunity to actually go ahead with ‘Simply Crispy’ was too good to pass up."
The menu at Simply Crispy is minimal - you choose your bread, then crisp flavour and add cheese or ham. All sandwiches come with soup, chips and extra Monster Munch croutons, if desired. Prices start at just £3.50.
The reaction to the cafe has so far been positive, with customers tweeting their excitement to visit and try the crisp sandwich menu. Meanwhile, Ulster Fry have also been contacted about the prospect of opening a second cafe in Dublin.
Words: Victoria Gray, Images: Simply Crispy