We're a sucker for a foodie-based innovation, especially when it involves the word chocolate. So we're all agog at this new invention from New York-based pasty chef extraordinaire, Dominique Ansel.

Ansel is the man who created the cronut - the croissant-meets-doughnut amalgamation that had gourmands raving last year - so naturally when he chats food, we sit up and take notice.

He's debuted what could be the Next Big Thing to cronuts; the chocolate chip cookie milk shot.

The French baker came up with the idea when he was asked to create snacks for tech conference South By Southwest in Austin, Texas. He had just tried his first Oreo a few weeks ago and people kept on telling him they were good with milk.

Being French, he'd never thought of the cookie-with-milks combination before but he decided that, "if everyone was drinking milk with cookies, you might as well make a dessert that allows them both to be combined" (as he told website Eater).

Cronut inventor unveils chocolate chip cookie shots