Nutella's newest product sounds like all kinds of deliciousness

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Megan Murray
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There’s nothing more deliciously naughty than spooning Nutella directly from the jar and into our mouths – but it’s not the easiest thing to do when you’re on the move.

Which is why we’re so excited to learn that, in order to help us get our daily dose of chocolate hazelnut spread (even when we’re out and about), Nutella is now available in an ultra-convenient handy snack-bar form.

Read more: Nutella cheesecake

Say goodbye to sticky fingers, and hello to pre-packaged deliciousness:

The B-Ready bar (and trust us, we’re ready) is crafted from a crunchy wafer, which has been “baked to perfection, and filled with delicious Nutella and puffed wheat crispies”.

And, while it has been available in other parts of Europe for some time now, the B-Ready bar is launching in the UK later this month, with the brand revealing that they are due to hit shelves in all major super markets from September. 

Unsurprisingly, Nutella fans have taken to Twitter in their droves to express their glee at the bar finally coming to the UK.

One Twitter user said: “Nutella in a bar? I want!”

For others, getting their hands on the B-ready bar was a need-to-happen situation. 

“Need to get my hands on a Nutella bar,” one wrote.

The bars are set to be priced at 59p each, or £1.99 for a pack of six if you’re planning on going on a heady Nutella rampage – in which case, can we join?

However, it’s worth noting that an exact date for the release has yet to be confirmed. As a result, we will be popping to the shops pretty much every day in anticipation.

See you in the confectionery aisle, yeah?

Images:  Ferrero


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Megan Murray

Megan Murray is a senior digital writer for, who enjoys writing about homeware (particularly candles), travel, food trends, restaurants and all the wonderful things London has to offer.