Food

Praise brie: the world’s first cheese conveyor belt opens in London this weekend

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Megan Murray
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Pick & Cheese conveyor belt in London

The world’s first cheese conveyor belt opens in London’s Seven Dials on 7 September as part of the new KERB food market. It’s time for sushi to move over. 

There are two things we can hold on to in this crazy ol’ world we live in: the winning combination of cheese and wine. 

Served on a board after dinner, instead of a wedding cake or the basis for a girls night in, we can’t get enough of the stuff – and although there’s plenty of French restaurants in London that offer some deliciously cheesy menus, we’re of the opinion that there’s still not enough places dedicated to our favourite kind of dairy.

So, imagine our glee that this weekend we will finally get to try a new restaurant in London’s Covent Garden that serves lashings of the good stuff on an actual conveyor belt, allowing customers to be surrounded by their favourite foodstuffs.

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The idea comes from the people behind the Camden Cheese Bar, a cheese specialist that already has a restaurant in Camden and an Instagram full of genuinely mouth-watering pictures of oozing cheese toasties, melted mozarella and fluffy cheesecake.  

Pick & Cheese, as the new Covent Garden venue is called, opens on 7 September as part of the KERB Seven Dials food market and will feature a 40 metre conveyor belt, carrying 25 different types of cheese. 

Passionate about championing British cheese and supporting small producers, the mini restaurant features an all-British menu, with picks from farms and urban producers. To create a truly special experience, each plate (all of which are hand made, decor fiends will be pleased to know) will come with a condiment pairing picked individually for each type of cheese. Some of the examples include coolea (a Gouda-like cow’s milk) with hazelnut brittle, and fresh ricotta with sherry-infused cherries.

The conveyor belt is perfect for those wanting to try and learn about more types of cheese, but if you just fancy tucking into a toastie there’s a sandwich stuffed with cheddar, Cornish gouda, British mozzarella, stilton and caramelised onions, or a whole-baked waterloo cheese to dunk some bread in.

Pick & Cheese has also designed a wine menu to work alongside their cheeses, focusing on natural, organic wines. Oh and for dessert? Grab yourself a cone, as the brand have teamed up with Happy Endings to create a cheese-flavoured soft serve ice cream. Could that cheese you out? There’s only one way to find out… 

Seven Dials Market opens this Saturday 7 September. Find out more here.

Images: Getty / Instagram 

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Megan Murray

Megan Murray is a digital journalist for stylist.co.uk, who enjoys writing about London happenings, beautiful places, delicious morsels and generally spreading sparkle wherever she can.

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