In September 2015, several countries signed up to the UN’s Sustainable Development Goals to end poverty, fix climate change, and tackle inequality.

Because these issues disproportionately affect females, Project Everyone wants the needs of women and girls to be prioritised. Ahead of the first anniversary of the adoption of the Global Goals, the makers of the video are encouraging people to share a photo of themselves on social media telling world leaders what they “really really want” for women and girls around the world.

Visual responses from social media will be presented to world leaders at the UN General Assembly in September 2016, to encourage governments to make new political and financial commitments in support of women’s rights.

And even Victoria Beckham – who has been notoriously reluctant about getting on board with a Spice Girls reunion – has thrown her support behind the campaign.

“I think this film is a wonderful idea,” she says. “How fabulous that after 20 years, the legacy of the Spice Girls – ‘Girl Power’ – is being used to encourage and empower a whole new generation.”

Spice Girls’ Wannabe gets incredible remake to promote global gender equality