When we think of Tinder, our mind conjures images of quick hook-ups, a disastrous but hilarious date story to tell our mates down the pub the next day, or the darker side of abuse that women encounter on the app.

Rarely do we associate the swipe-right-to-like dating app with people seeking long-term love.

But, oh, how wrong we are!

According to a survey of over 300,000 Tinder users, 80% of people on the app say they are hoping to meet a long-term partner though the app.

The information was announced by Tinder CEO Sean Rad, at the Web Summit conference in Dublin, where he also also revealed that there are over 1.5 million first dates from the app every week – and that 50% of those become second dates.

While Rad admits that the remaining 20% of users are seeking to initiate casual hook-ups via the app, (or, he laughs and says, “very brief friendships”) it is by no means the reason the majority are using it.

Not just for hook-ups: 80% of Tinder users are looking for long-term partners, study reveals