Uber has also been dogged by accusations of sexism outside of India. Earlier this year, a female engineer published a blog post exposing what she said was a toxic and endemic culture of sexual harassment and discrimination for female employees at the tech giant.

A damning harassment review, prompted by Susan Fowler’s post, resulted in more than 20 Uber employees being fired, the BBC reports.

In 2017, we should be able to expect one of the world’s biggest tech companies to promote respectful attitudes towards women. Here’s hoping that Uber’s new CEO, Dara Khosrowshahi, represents the start of a new era.

Images: Rex Features / facebook.com/uberuki

Uber forced to apologise for sexist ‘Wife Appreciation Day’ message to customers