Legislation to eliminate the controversial VAT on sanitary products is expected to come into effect in April 2018.

Until then, all the revenue from the tampon tax is being donated to women’s charities. This policy, announced in 2015 by former chancellor George Osborne, has always been controversial. Many were reluctant to praise the Government for redirecting the tampon tax to refuges and other essential domestic violence services, given that these very services have been decimated in recent years by funding cuts.

Another UK supermarket has agreed to pay the tampon tax for customers