A caption on Prince Harry and Meghan Markle’s @SussexRoyal Instagram feed has certainly gotten people talking…
Before she was the Duchess of Sussex, Meghan Markle was an actress, activist, calligrapher and editor of her own lifestyle website. Dedicated to a “love of travel, food, fashion & beauty”, the now-duchess once described The Tig as a “conversation between girlfriends”.
“I love connecting with the fan base and sharing my experiences,” she said. “There’s so much snarky stuff on the Internet these days, so I’ve tried to create a space that’s really positive and hopefully inspires you to do something that’s uplifting and empowering.”
While Meghan was clearly passionate about sparking connections and conversations online, though, she shut down The Tig and deleted all of her social profiles in the weeks after her and Harry’s engagement was made public, in line with royal tradition. Explaining this decision at the time, Kensington Palace said that Meghan was “grateful to everyone who has followed her social media accounts over the years”, but added that “she has not used these accounts for some time.”
As a full-time royal (much like Queen Elizabeth II, Prince Charles, Prince William, Duchess Catherine – aka Kate Middleton – and Prince Harry), the expectation was that Meghan would share her news and updates through the official Kensington Palace channels, which are run by a social media team.
However, she and Prince Harry launched their joint official account, @SussexRoyal earlier this month, in a bid to promote their charities, patronages and work engagements. And while a member of their household is employed to look after their Instagram account, there are some very telling signs that Meghan is the creative mastermind behind the all-important captions.
We’re talking, of course, about the spelling.
On Sunday 7 April, the Sussex Royal Instagram account – which, incidentally, is how Meghan and Harry intend to announce the birth of the royal baby – posted a gallery of photos (as seen above) with the following caption:
“Baby2Baby provides children ages 0-12 living in poverty with the necessities every child deserves. In the last seven years, B2B has distributed over 50 million items to children in homeless shelters, domestic violence programs, foster care, hospitals, underserved schools, and to children who have lost everything in the wake of disasters.
“Please consider supporting this very special organization.”
The theory is that, if one of Meghan and Harry’s royal aides had been running this account, they would have spelled “organization” in the British way (aka with the letter s in place of the z).
“You know who posted this caption when ‘organisation’ is spelled with Z in it ,” one person wrote in the comments section.
Of course, this isn’t the only indicator that an American is in charge of the @SussexRoyal account. On a different Instagram post (seen below), the caption reads: “Whether a $5 donation, £1000 contribution, offering to volunteer, or spreading the word – you’ve played your part. And on behalf of The Duke and Duchess (and Baby Sussex), we thank you so much.”
The same post goes on to note: “@littlevillagehq received donations from all over the world (from UAE to Hong Kong and the US), they’ve increased their monthly donors, had a surge in volunteer applications, and re-energized their hard working team of 200+ staff and volunteers.
“@Baby2Baby have received over 5,000 products to disperse to children in need, including cribs, books, backpacks, diapers and have received monetary donations from around the globe - from Guadalajara to Italy.”
Diapers, cribs, dollars and re-energized, as you may have guessed, are all indicators that an American has been writing the captions for @SussexRoyal.
“In England we say cots and nappies. And we use £ not $,” one person wrote in the comments of the post.
Whether Meghan is running the account herself or not remains to be seen, but she’d certainly be an excellent choice for the job. Not only has she got excellent experience in digital media, but she’s also an influencer in the wider sense of the word: indeed, last year saw her earn a place on Time magazine’s annual ‘100 Most Influential People list’ – accompanied by a glowing essay about the royal, penned by none other than Priyanka Chopra.
Of Meghan, Chopra wrote: “This ever-smiling, strong free spirit found her prince, fell in love and in turn made a cynical world believe in fairy tales again…
“With her, what you see is real, and what you get is a relatable young woman with her heart and mind in the right place. Her compassion, evident in the causes she supports, and her drive to break down stereotypes—obvious in her actions—will connect her to a generation in much need of kindness.”
Chopra added: “More than anything else, Meghan is an important influencer in a world that needs strong public figures to respect and look up to. People the world can be inspired by.
“Meghan, standing shoulder to shoulder with Harry, will be a princess for the people.”
We don’t doubt it.