Game of Thrones actor Sophie Turner has made her views on Instagram’s weight loss adverts very clear in a new video.
Now, when people on Instagram see content they are unhappy with or offended by and report the post, Instagram will take one of two actions to ensure misinformation and damaging content about weight loss is no longer circulated on the platform.
Sharing the filtered video of herself, she said in a fake voice: “Hey guys, just kind of going for my influencer look today…
“Today I just wanted to promote this new powdered stuff that you put in your teeth, and basically it makes you shit your brains out and is totally really really bad for me to be promoting to young women and young people everywhere. But I don’t really give a fuck because I’m getting paid money. Influencer life!”
Her views are supportive Jameela Jamil, who has been very vocal in championing the need to take such action.
Jamil previously responded to news of the weight loss ad ban, saying: “This is a huge win for our ongoing fight against the diet/detox industry,” says Jamil, in response to Instagram’s announcement. “Facebook and Instagram taking a stand to protect the physical and mental health of people online, sends an important message out to the world.
“I’m thrilled to have been able to work towards this with them, alongside a host of other experts who shed light on the danger of these products,” she continues. “Instagram were supportive and helpful when I brought them my protests and petitions, they listened, they cared, they moved so efficiently, and communicated with us throughout the process.
“As someone who struggled with an eating disorder for most of my youth, I’ve personally known and suffered the perils of the devious side of the diet/detox industry,” she adds. “A focus of our advocacy since inception, it is a proud day for ‘I Weigh’ and a day of hope for our generation, who deserve respect and protection from the celebrities and influencers that they follow.”
Turner has spoken out about weight loss before and how extreme dieting impacted her body when she was younger, telling The Sunday Times: “I stopped having my period for a year—that’s when I decided to have therapy.
She added: “I was too aware of my body at a young age. It just kind of took over my mind, it was all I would think about. Calorie counting, everything. ‘Oh, I’ll just eat nuts today.’”
With over 15 million followers on Instagram, Turner’s words perhaps have the power to help young people be more aware of these toxic ads.