“As someone who struggled with an eating disorder for most of my youth, I’ve personally known and suffered the perils of the devious side of the diet/detox industry,” she adds. “A focus of our advocacy since inception, it is a proud day for ‘I Weigh’ and a day of hope for our generation, who deserve respect and protection from the celebrities and influencers that they follow.”

Turner has spoken out about weight loss before and how extreme dieting impacted her body when she was younger, telling The Sunday Times: “I stopped having my period for a year—that’s when I decided to have therapy.

She added: “I was too aware of my body at a young age. It just kind of took over my mind, it was all I would think about. Calorie counting, everything. ‘Oh, I’ll just eat nuts today.’”

Sophie Turner has no time for weight loss product ads in her latest Instagram video