Victoria’s Secret has had its fair share of Photoshop drama in the past—wonky hip-to-waist ratios, missing limbs, questionably shaped buttocks—but the lingerie brand and star model Jasmine Tookes have just made headlines for something rather unprecedented.

Keeping it real.

In new promotional shots released by the brand, gorgeous Tookes is seen posing in the 2016 Fantasy Bra (diamond encrusted underwear worth an eye watering £2.5 million), with—can you believe it—her stretch marks on show.

Though there’s been no word from the brand or Tookes on whether or not the shots, which almost certainly break (albeit softly) from VS tradition, were intended to spark a public discussion on positive body image, they have nonetheless.

Victoria’s Secret model Jasmine Tookes praised for ‘real’ stretch marks shot