Name: sell-by dating

Meaning: dating someone with a shared understanding that it isn’t going to last forever, and being upfront from the start. Sell-by dating is a semi-casual dating approach for people who want to build connections but aren’t ready for the commitment of a full-blown relationship.

Origin: we’ve coined this term here at Stylist Extra, but sell-by dating has been around for a little while. Its popularity was highlighted last year when Hinge introduced its ‘dating intentions’ profile feature, which allows users to indicate the kind of situation they’re looking for. The stages on offer include “life partner”, “long-term relationship” and “short-term relationship” as well as “figuring out my dating goals”, showing we’re being up more upfront than ever about what we want. In fact, 65% of Hinge users said the feature helped them to make dating decisions.

Dating Dictionary: sell-by dating is here to help you wave goodbye to confusing situationships